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Author: Krikor

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By Posted on Posted in Inspiration, Motivational, TED No Comments

Hala Fadel is chair of the MIT Enterprise Forum of the Pan-Arab region and has laid the efforts to organize the MIT Arab Business Plan competition, which is now in its fifth year with over 3,000 participants every year from 17 Arab countries. She is also a European Equity Fund Manager at Comgest. The Group has $13bn under management, all run for institutions in Europe and the middle east. Comgest is characterized by a tried and tested management style, focused exclusively on the investment in a limited number of quality growth listed companies. Hala also runs the Islamic funds practice within Comgest. Prior to joining Comgest, she was an analyst and associate in mergers and acquisitions at Merrill Lynch in London.

Hala has a Bachelor degree from HEC and holds an MBA from the MIT Sloan School of Management.
At MIT, she participated in and was among the winners of the MIT $100K Business Plan Competition, following which she started a telecom software company, Booleo, in the Cambridge area, which she eventually sold.
She is married and has 3 kids.

By Posted on Posted in Lebanon, Retail, Supermarkets, Websites No Comments

Below are screenshots of the websites of major Lebanese supermarkets. Unfortunately there are lots of work to be done on their online presence compared to European and American retail distribution chains.
Monoprix will be back in town soon & Carrefour will open its 1st store in 2012, hopefully their websites will be more attractive.





Click on photos to see in full size

By Posted on Posted in Brands, Lebanon, Retail 1 Comment

IPT, a Lebanese chain of fuel stations is being in non-stop action for the last few years on almost all of their locations. IPT fully owns, manage and supervise a network of over 30 gas stations, they also signed exclusive petroleum supply agreements with more than 130 gas stations across Lebanon.

IPT is taking gas station experience to another level, after introducing Mountain Mudd Espresso, the leading drive-thru specialty coffee franchises in the United States, they partnered with another fast food sector giant, McDonald’s, with dine-in and drive-thru options at many locations.

Yet another step made by IPT was into the retail world when they partnered with Metro Superstore, a Lebanese supermarket with 2 outlets (Maameltein and Chiah) and started opening Metro Express convenience store at many IPT locations (Amchit, Halat, Dekwaneh, Zouk).

Zouk Mikael store opened almost a month ago, it is a clean and neat store offering a quite large selection of basic products and a fresh section with sandwiches, salads and fresh juices. I would like to revisit after some time to check if the level of quality is maintained.

By Posted on Posted in Advertising, Brands No Comments

After the arrival of Meetic and McDonald’s Euro2012 campaign in its portfolio, DDB continues to gain momentum. And after several weeks of competition, the agency won the communication of Playboy Fragrances, a brand of Coty.

The first TV, print, POS and digital actions should be launched early 2012 and will be managed worldwide from Paris.

Driven by passion, innovation, creativity and an entrepreneurial spirit, Coty has built a unique portfolio of brands. With offices in more than 30 countries and a strong presence in 90 markets, Coty successfully brings to market its brands faster, further and freer than most other beauty companies.