Author: Krikor
Steve Jobs: “Keep Looking – Don’t Settle”
Extracted from Steve Jobs Commencement Address at Stanford University, delivered 12 June 2005, Palo Alto, CA
Sometimes life’s going to hit you in the head with a brick. Don’t lose faith. I’m convinced that the only thing that kept me going was that I loved what I did. You’ve got to find what you love.
And that is as true for work as it is for your lovers. Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking — and don’t settle.
As with all matters of the heart, you’ll know when you find it. And like any great relationship, it just gets better and better as the years roll on.
So keep looking — don’t settle.
Petco Refreshes Logo & Tagline
Petco Animal Supplies Inc. unveiled a new logo and tagline that stresses pet health.
The new tagline, “Where the healthy pets go,” updates the old tagline by adding the word “healthy.” The new logo also incorporates the new tagline.
Today, Pecto has more than 22,000 employees at 1,000 stores across the U.S. carrying up to 10,000 “different pet-related items for dogs, cats, fish, reptiles and amphibians, birds and small animals.”
Duracell Promo Packaging
Counterfeited Duracell Batteries
Multinationals never stop fighting counterfeited products and the bad guys never stop doing it. This game has been going on since forever and it seems gonna be here forever.
I have spotted the below Duracell batteries in Cyprus, and having worked and moved the same original product for many years and in so many different formats and packages, it did not need much time to know it is a counterfeited product, from the carton to the printing bad quality and some packs with the batteries upside down.
The most shocking was the shelf price, tagged as the original product positioning.
Apologies for the photo quality, as I was spotted by the store owner and had that look saying “who the hell are you and what the f*** are you doing” which made me more sure about the product.
Walgreens Nice! – New Private Label Brand
The Nice! brand name, two years in the making, began to appear on Walgreens store shelves last month on food products from soup to nuts. The rollout of more than 400 items, mostly grocery and paper products, is scheduled to accelerate this month and wind up at all 7,742 Walgreens and Duane Reade drugstores nationwide by January 2012.
“You will see a lot of transition within Walgreens brand portfolio over the next 12 to 18 months,” said Maurice Alkemade, divisional vice president, general merchandise manager for private brands in an article for the trade publication Private Label magazine.
Graphics on Nice! are bold, clean, and designed to be easily recognizable and simple to shop. An integrated marketing campaign will build on the brand’s message around quality and savings compared with other national brands, as well as the wide variety of everyday essentials under the label accessible from neighborhood Walgreens stores.
AC Nielsen consumer research shows that 75% of Walgreens shoppers purchase store brands in Walgreens.