Siblou was @ Anuga this year also, like the last 4 editions of this international food exhibition. You can view or download the latest Siblou catalog by clicking here

Since its first steps in 1996, Siblou has been dedicated to provide its customers with a wide range of quality seafood products and an exceptional service.

Siblou’s journey has been a challenge: a challenge to deal with a commodity as vulnerable as seafood, a challenge to insure reliable and consistent supply, a challenge to continuously cater and develop truly superior products to meet the requirements of increasingly sophisticated consumers despite their cultural differences and habits.

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Now that first steps are far behind, Siblou’s maturity was reflected in its logo uplift. Siblou new logo shows more volume and enhanced legibility while preserving its spirit. A more general facelift became a necessity to confirm Siblou’s leadership of its category in innovation and design: packages follow a more innovative trend enhancing the brand architecture and preserving its identity.
Gradually, the product range rejuvenation followed to expand and diversify in depth existing ranges to meet today’s segmented consumer demand.

Despite cultural differences, more than 400 million consumers can enjoy Siblou products in over 27 countries in the Middle East, Africa & Europe. With over 90 SKUs, Siblou is leading the seafood retail category in most of the markets it penetrated.

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Anuga is held in the city of Köln in Germany in the exhibition center called the KölnMesse

The city of Köln is also known as Cologne, where the Eau de Cologne was born with the famous brand 4711 and for those who are wondering, yes I do use it.

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Click for large size picture
Click for large size picture

Advertising Agency: Jung von Matt/Spree Berlin, Germany
Creative Directors: Florian Kitzing, Michael Häussler
Art Director: Armand Lidtke
Copywriter: Manuel Wenzel
Art Buying: Marjorie Jorrot
Account Managers: Sirrka Köster, Simone Buchcik
Producer: Sven Hannemann
Post Production: Die Bildproduktion Hamburg
Photographer: Peter Bajer
Published: December 2008

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Frankfurt Airport City (words & music by Stefan Muschalski)

Intro

1.
Just pack your bags and leave, tomorrow’s the big day
Destination Frankfurt, we’re on our way
to a city within a city and a hub full of streams
and impressions, like in our boldest dreams

Chorus
Baby if we try, we can ride across the sky
Heading for this growin’ airport city
Up the clouds along, where the wind ain’t strong
High above Frankfurt Airport City
Frankfurt Airport City

2.
We’re close like never before, to the city you can’t ignore
Located right in the heart of Europe
And behind that significant horizon
It is Germany’s gateway to the world

Chorus
Baby if we try, we can ride across the sky
Heading for this growin’ airport city
Up the clouds along, where the wind ain’t strong
It is Germany’s Gateway to the world

Baby if we try, we can ride across the sky
Heading for this growin’ airport city
Up the clouds along, where the wind ain’t strong
High above Frankfurt Airport City
Frankfurt Airport City

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